Design with Values
"NI" is strategically placed using a simple yet modern font that is playful and unique.
Young, bold and current.
The goal was to make the brand stand out from other nonprofit organizations.
As a Designer I understand the powerful role that psychology plays in visual perception.
Their target audience are strictly everyday Las Vegans.
When passion and talent converge, art is made. This zone of genius is what drives Cesar, a Graphic Designer by trade and a freelance Creative by heart.
