A powerful pairing between a modernized sans-serif font and the elegantly pure font, Futura.
Their target audience are strictly everyday Las Vegans.
"NI" is strategically placed using a simple yet modern font that is playful and unique.
Young, bold and current.
The goal was to make the brand stand out from other nonprofit organizations.
A modern brand identity that connects in a clear and friendly manner.
As a Designer I understand the powerful role that psychology plays in visual perception.
A strong but friendly visual identity and graphic universe.
A modern brand while staying true to its roots.
A visual identity that is accurate, versatile and timeless.
The pandemic forced these workshops to stop and that’s when the idea was born.
The idea was to take the enemy (the bacteria) as the main element.
A series of posters raising awareness of social media addiction.
